Before diving into the new challenges of 2018, we have decided to take a look back at 2017 and to pick up our most-read articles throughout the year. Here we go for the 2017 SEO retrospective of your favorite articles!
#1 Top Technical SEO experts to follow in 2017
At the beginning of the 2017 year, we have decided to compute the best technical SEO influencers that you should follow on Twitter. Some of them were world-known SEO experts and some other deserved to be more exposed. Our list was personal and for sure non-exhaustive but we based it on their Twitter influence, conferences attended or qualitative supports they had shared on Slideshare. We are pleased that this list helped some of you! If you want to catch up or to read this article again, click here.
#2 Why switching to https in 2017 needs to be top of your list
Dan Taylor, Technical SEO Consultant & Account Manager at SALT.agency has shared with us its feelings about the switch to https. Data from Builtwith has shown that the number of websites using an SSL by default has more than doubled during 2016. He was surprised that this number wasn’t higher, especially since Google Chrome has started to warn users that their connection may not be secure, and that Google confirmed in 2014 that adding a SSL certificate to your website actually gave it a slight ranking boost. If you want to catch up its insights about https, here is the article.
#3 Google Fred Update: What you need to know
On March 8th, 2017, the SEO community saw the Google Fred Update rolling out. It has been generating lots of questions among SEO professionals. From one day to the next, many websites noticed ranking fluctuations and traffic losses. SEOs couldn’t seem to understand thoroughly what Fred was and what specific tactic it was targeting. Considering this situation, we have decided to write an article to help you find out more about this latest update.
#4 Top 10 SEO Chrome Plugins
As every SEOs, we are daily confronted to a ton of really great Chrome extensions out there. How to choose the best ones for your SEO purposes? The OnCrawl team has decided to put together a list of its top 10 SEO Chrome plugins to help you get a clearer picture. Using these extensions can definitely increase your SEO efficiencies and most importantly reduce the headache of repetitive tasks to help you make your work day run more smoothly. If you want to read this article again, click here.
#5 What is the Google Page Importance in SEO?
We have realized that the Page Importance of Google remained an unclear notion for a part of the SEO community. That is why, Erlé Alberton, our Customer Success Manager, wrote a complete article about the page importance and how to maximise it so you can optimize your crawl budget. Type of crawls, optimization of content and volume, reduction of non relevant links: find out our detailed guide to manage your page importance.