Olaf Kopp is an internationally recognized online marketing expert with more than 15 years of experience in online marketing, Google Ads, SEO and content marketing. Olaf is Co-Founder, Chief Business Development Officer (CBDO) and Head of SEO at Aufgesang GmbH. He is an author, podcaster and recognized industry expert in semantic search, E-E-A-T, online and content marketing strategies along the customer journey. He is co-founder and host of the podcasts Content-Kompass and OM Cafe (german language). Olaf is also author of the book “Content Marketing along the Customer Journey” and co-organizer of SEAcamp.