The leading SEO platform on the market
Oncrawl has joined BrightEdge’s technology suite as an independent platform. BrightEdge is a global leader in the content marketing and SEO market, offering an SEO platform for enterprise organizations, with over 8,500 brands using their technology.
The collaboration between Oncrawl and BrightEdge provides Marketers with the most complete enterprise-oriented solution on the market that provides both sets of customers with the additional flexibility needed to do machine learning-led project-based research and analysis, as well as utilize business intelligence. It also helps customers address current and future compliance requirements such as GDPR, CCPA, and soon CPRA.
Both companies will continue to grow and to function independently, and clients will be able to benefit from innovations from both.
Improving our response to challenges
Today, people working in SEO are looking for increasingly efficient methods to produce insights that have a real impact not only on website performance, but also on an organization’s business objectives. They need to be able to leverage quality datasets for keywords, technical crawl reports, and other SEO data.
Particularly for enterprise organizations, a global vision of SEO includes many critical aspects:
- High quality datasets are required.
- Technical excellence, particularly in the field of technical SEO, is required.
- Improvements to the ability to produce insights through data science and machine learning is no longer optional.
With the advantages provided by these two organic search technology pioneers, our joint objective is to provide our clients with the access to SEO data, the statistical analysis tools and the algorithms based on data science that are necessary for success in SEO today.
The keys to a successful union
For us at Oncrawl, the key elements of this deal are, first, the ability to drive additional insights through the rich datasets offered by BrightEdge regarding SERP analysis, keywords, and ranking; and second and most importantly, BrightEdge’s support and commitment to Oncrawl’s continued existence and independence.
