AEO
Read How to shape a snippet in the era of Google as a publisher 
Google as a publisher: shape your snippets
Google has seen itself as a content publisher for a long time now, though...
Read How neural matching can change SEO content creation rules 
How neural matching can change SEO content creation rules
As SEO and the field of data science draw closer, Google is taking a...
Read An introduction to Machine learning in SEO / AEO 
An introduction to Machine learning in SEO / AEO
What is Machine Learning? The following quotes really sum it up. More fluid “Machine...