Pieter Serraris is the Strategy Director at OMcollective, bringing nearly two decades of experience in digital marketing and search strategy. He focuses on helping brands adapt to the changing search landscape, with a particular interest in technical SEO and the impact of AI. Pieter is a frequent speaker at industry events such as brightonSEO, Search 'n Stuff, SEO Vibes Summit, and OMconference, where he enjoys sharing practical insights on data-driven growth and search evolution.
