Is your website internal linking correctly optimized?
Every new page and every new link changes the structure of your website and leaves room for optimization. With crawl reports on internal links, you get an accurate overview of how your website’s internal links behave:
- Check if you are wasting link equity
- Know where your priority pages are located
- Identify orphan pages
- Spot infinite pagination and redirect loops
Improving your internal linking structure can be a very big quick win because of how internal linking influences your crawl budget and your rankings. When priority pages aren’t supported by your site’s link structure and equity flow, they’re missing out on strong signals to search engines about their importance.