Read Google updates and image SEO: What you should know 
Google updates and image SEO: What you should know
As Google has announced the pending changes to its Core Web Vitals metrics, what...
Read In times of E-E-A-T: Why simple SEO is no longer enough 
In times of E-E-A-T: Simple SEO is not enough
In May 2014, I wrote a post titled “Branding and the new Google ranking:...
Read The best Google Chrome extensions for SEO 
Best Google Chrome extensions for SEO
As an SEO, we are usually checking different types of data for different URLs...
Read How to use Google’s Indexing API in bulk with Python 
How to use Google's Indexing API with Python
Gone (well almost) are the days when you needed to wait around for the...
Read Google algorithm updates in 2022 
Google algorithm updates in 2022
Every year, SEOs anticipate that Google will implement a number of algorithm updates. Whether...
Read What happens if Google picks the wrong canonical URL? 
What happens if Google picks the wrong canonical?
Canonical URLs exist to save your website from the problems that arise with ‘duplicate...
Read Vincent Terrasi: The importance of the Helpful Content Update 
The importance of the Helpful Content Update
What is the Helpful Content algorithm update? Last week, Google announced the release of...
Read Google Analytics 4 vs. Universal Analytics: Comparing Metrics 
GA4 vs. UA: Comparing Metrics
The deadline to implement Google Analytics 4 is quickly approaching. If your website relies...
Read 5 KPIs to measure a successful e-commerce SEO strategy 
5 KPIs of a successful e-commerce SEO strategy
Despite the slow overall economic activity in the past two years due to the...